Park's appointment as CEO brought a fresh perspective to the team, as she had experience as a top star manager and had produced popular dramas.

She explained that the name Monster Union symbolized a collaboration among talented producers and highlighted the company's role as a bridge between KBS and external partners.

The office for Monster Union was being established in the KBS Media building in Sangam-dong, and discussions for investment and co-production with external production companies were in progress.

[8] The establishment of Monster Union by KBS sparked controversy among outsourced production companies, leading to a statement of condemnation from three industry associations.

In response, Park clarified that Monster Union aimed to coexist with outsourced production companies by leveraging KBS's expertise and experience.