"[5] By encouraging men (whom the charity refers to as "Mo Bros") to get involved, Movember aims to increase early cancer detection, diagnosis and effective treatments, and ultimately reduce the number of preventable deaths.

Besides annual check-ups, the Movember Foundation encourages men to be aware of family history of cancer and to adopt a healthier lifestyle.

[15] Seven Nightly News aired a story in 1999 including a group of young men in Adelaide, South Australia who coined the term "Movember" and the idea of growing moustaches for charity throughout the month of November.

Three years after starting the Movember movement, the organization was granted official charity status in Australia.

The Movember Foundation has since raised $174-million worldwide,[19] after spreading to South Africa and Europe, reaching North America in 2006.

[22] The charity launched The Moscars in 2010, an online global user-submitted video contest that helps Movember participants showcase their involvement in the movement.

In 2012, head judge Stan Lee awarded the Moscar to South Africa's comedy duo Derick Watts & The Sunday Blues for their video, "The Movember Song", a parody of Carly Rae Jepsen's hit "Call Me Maybe".

Each national Man of Movember winner is voted in at that particular country's main Gala Parté, held at the end of November, by both judges and fans.

"[26]A 2015 study published in the Journal of Cancer Education stated:"Findings from Twitter suggest that the Movember Canada 2013 did not meet the stated campaign objective of creating conversations about men’s health and, specifically, about prostate and testicular cancers.

Since 2012, Royal Mail has supported the Movember campaign and created a special postmark featuring a moustache.

In 2023, Pringles held Movember events[40] and changed its iconic moustache into a QR code to promote conversations on mental health.

The event has been sponsored by CML Offshore Recruitment and raises funds for the Cayman Islands Cancer Society.

[49][50] Sony released a moustache sticker intended to be placed on the front of the DualShock 4 controller in support of Movember.

[citation needed] The Movember Foundation has funded over 1,200 men's health projects globally,[53] including: Over the years, many athletes and celebrities have helped bring awareness to Movember, including Kevin Love,[61] and Jackie Lee.