Munzee

Munzee is a freemium scavenger hunt game where QR codes have to be found at different places in the real world.

The game is similar to geocaching but uses QR code technology, in addition to device GPS location, to prove the find instead of a logbook.

"[4] A common misconception is that the idea for Munzee was inspired by Geocaching, a game in which participants search for a hidden cache using GPS technology.

However, Munzee co-founder Aaron Benzick (having never been a geocacher) came up with the idea of using QR codes for a game in 2008, but smartphone technology and capability were not available at the time.

[5] Benzick, and co-founders, Scott Foster, Chris Pick, and Josh Terkelsen launched the game on July 1, 2011.

[7] Munzees can consist of any material; they must have at minimum a QR-code and physically meet the conditions of the location (waterproof, weatherproof, etc.).

Additionally, dedicated players in the QRew or ZeeQRew programs are now able to replace other users' damaged munzees with generic stickers.

The smartphone app sends the data scanned along with current coordinates to the central system which records the capture.

Illustration of a Munzee, which players create and hide for other players to find
Munzee on the back of a traffic sign
Greenie on a drinking tap, Brimbank Park