The National Hispanic Media Coalition (NHMC) is a nonprofit 501(c)(3) civil rights organization active in the United States that was founded to eliminate hate, discrimination, and racism towards the Latino community.

They advocate for the Lifeline Program, net neutrality protections, and also work in closing the digital divide for Latinos and other marginalized communities.

NLMC is also the organization that signed "Memoranda of Understanding" with ABC, CBS, NBC, and Fox therefore increasing the employment ranks of Latinos and other people of color at all four networks.

[4] The National Hispanic Media Coalition's annual Impact Awards Gala, held in Beverly Hills, California, has recognized those contributing to the positive portrayal of Latinos in Hollywood.

Honorees include: Jaime Camil, Karla Souza, Jorge R. Gutierrez, Demian Bichir, Diego Luna, Edward James Olmos, Aubrey Plaza, Zoe Saldana, Eva Longoria, Robert Rodriguez, Jorge Ramos, Alejandro Gonzalez-Iñárritu, James Cameron, Benjamin Bratt, Danny Trejo, Gina Rodriguez, George Lopez, and Francia Raisa.