A main company in competition with NZG, especially in production of construction vehicles in diecast for promotional purposes, is Conrad Models.
NZG specializes in a wide variety of heavy equipment types ranging from hand pallet movers, forklifts, scissors lifts, reach stackers, power generators and skidsteers to front loaders, shovels, excavators, graders, and mammoth ore carrying dump trucks.
Marques represented are from a broad range, and include MAN, New Holland, Volvo, Caterpillar, FAUN, Grove, Terex and Liebherr, to name just a handful.
Larger NZG trucks, like the Terex and Liebherr ore carriers are quite expensive, sometimes costing as much as 500 U.S. dollars, but most models seem to sell for anywhere between US $50 and US $150.
NZG Mercedes diecast promos were commonly seen in dealers and recognizable by their simple, but ubiquitous silver boxes with the blue markings.
Cars rivaled companies like fellow German Schuco Modell or the French Solido in detail and realism.
NZG also was adept at chrome plating small emblems and grille details that other diecast manufacturers would not attempt on models three times the size.
The collector gets used to seeing the same style silver and black boxes whether the model was produced by NZG or Cursor.
More autonomous are Premium ClassiXXs, producing classic German cars, vans and motorcycles in a variety of scales; Bubmobile and JNF Toys which reproduce classic 1950s windup toys in the Schuco Modell tradition and also HO scale vehicles.