The full video song, featuring visuals directly from the film, was released on 11 April 2022 on YouTube.

The hook step dance involving N. T. Rama Rao Jr. and Ram Charan – the lead actors of RRR – became popular.

[15] The composer Keeravani likened the sound to the traditional beats of folk songs in Indian villages.

[21] The full video song, featuring visuals directly from the film, was released on 11 April 2022 on YouTube.

[24] Matt Patches of Polygon and Wes Greene of Slant Magazine named the musical sequence as one of the best movie scenes of 2022.

For those seconds, everyone—the oppressive white man, the meek princess, the Indian rebels—is equal in dance and joy".

[14] The music video is a direct clip from a scene in RRR, which features Raju and Bheem singing the lyrics and out-dancing the rich British men at a fancy British party, encouraged by Bheem's love interest Jenny.

By the song's climax, Raju and Bheem ignite a dance battle between themselves and the British men, who each fall down one by one as they fail to keep up; and despite being cheered for, Raju pretends to injure his leg and falls over to allow Bheem to win the battle and impress Jenny.

[47] The hook step performed by Jr NTR and Ram Charan, went viral on social media.

She further opined and wrote that, "the song's international popularity also underscores the fact that language is no barrier to enjoying music across borders".

[54] At Edison, New Jersey in 2023, numerous Tesla cars were assembled to have a show of light & sound, set to the music of this song.