During her stint as a cheerleader, she was also working on her lyrical skills and even added rapping to her dance performances.
Charles Chavez, founder of Latium Entertainment and producer of such artists as Baby Bash, Frankie J, and Chamillionaire, believed that she would have potential as a successful musical artist and introduced her to producers Happy Perez and Play N Skillz.
[1] Under Latium, she was initially signed as a rapper but later focused on singing, which she had frequently done for hooks on songs.
[2] Natalie made her debut as a singer with her hit 2004 single "Goin' Crazy"; the song reached #13 on the U.S.
She also was the opening act of the 2004 Wango Tango music festival in Anaheim, California hosted by Los Angeles, California radio station KIIS and the sold-out 2004 Latium Tour of Baby Bash and Frankie J. Zalia Cosmetics also recruited her as a model.