National Brewery Centre

The National Brewery Centre (formerly the Bass Museum of Brewing and later the Coors Visitor Center) was a museum and tourist attraction adjacent to the Bass Brewery in Burton upon Trent, Staffordshire, England.

The centre also housed a bar and cafe, a history of the town, a collection of historic vehicles, a working steam engine, a micro brewery and a shire horse collection.

[1] On 18 March 2008, Coors announced that it was to close the Visitor Centre which the company was subsidising at a cost of £1 million a year.

[3] A steering group was established to investigate reopening the museum.

[6] The Centre finally closed on 31 October 2022 after Coors decided to move its UK headquarters to the site.