The event is held in conjunction with World Cleanup Day.
The US event, organized by non-profit organization called Clean Trails promotes individual and community volunteer activities to keep outdoor spaces clean and prevent plastic waste from entering the ocean.
[9] The corresponding World Cleanup Day received an estimated 20,000,000 volunteers in 170 countries.
[13] In 2024, environmental activist Caulin Donaldson was nominated as the official spokesperson for National CleanUp Day.
[14] The event teamed up with Terracycle to focus on cleaning up cigarette butts.