TrashTag

[1] Steven Reinhold started the TrashTag Challenge in 2015 after accidentally littering on a road trip.

[2] "On this road trip, we went to all these different national parks and we were basically geotagging the trash as we picked it up," Reinhold said.

Reinhold partnered with UCO Gear and developed a cleanup ambassador program spreading the challenge in the outdoor community.

[3] Byron Roman, a Phoenix, Arizona, resident, reposted a picture on March 5, 2019, of a litter-strewn roadside area in Algeria along with an "after" shot of Drici Tani Younes posing with nine massive bags of trash, all stuffed to the brim in the middle of the freshly cleaned strip of dirt.

[6][1] Cleanup challenges have been held globally including the United States, Algeria, Malaysia, Mexico, India, Nepal, Norway, Scotland, RoC, and PR China as well as being replicated in other languages such as "#basurachallenge" for Spanish.