Since 2003, the NVIC has maintained a website named Medalerts.org, which republishes the CDC's Vaccine Adverse Event Reporting System data without its appropriate methodological transparency and warnings.
In addition to developing their own social media channels, the organization pushes anti-vaccination messages to online gatherings of young parents, anti-GMO activists and wellness enthusiasts.
[10] Although the NVIC claims to be supported primarily by small donations, 40% of its funding came from the anti-vaccination activist and distributor of vitamin supplements Joseph Mercola, who provided $2.9 million between 2009 and 2018.
[23][24] On October 16–18, NVIC hosted the 2020 International Public Conference on Vaccination, which aimed to coordinate messaging between the main anti-vaccination groups in the context of the COVID-19 pandemic.
The attendees included Robert F. Kennedy Jr.'s Children's Health Defense and Del Bigtree speaking for the Informed Consent Action Network, as well as Joseph Mercola, Andrew Wakefield and Sherri Tenpenny.
In a letter to CBS, which owned the jumbotron, the American Academy of Pediatrics stated, "By providing advertising space to an organization like the NVIC... you are putting thousands of lives of children at risk.
[38][39] The refusal of Delta Air Lines to stop showing the ad immediately prompted the Institute for Science in Medicine to protest and to call the decision: