WRFD continued to serve farmers, and indeed, still carries farm programming today under the ownership of Salem Media of Ohio.
The first television station it owned was KVTV-TV (now KCAU-TV) in Sioux City, Iowa, which was sold in 1965 to purchase WATE-TV, Channel 6, Knoxville, Tennessee.
In the early 1970s, Nationwide was awarded a license to operate a UHF television station in Columbus, Ohio, on channel 28, with the assigned call letters WNCI-TV.
The frequency allocation was ultimately awarded to Commercial Radio Institute, Inc. of Baltimore, Maryland, which began operation of WTTE.
Throughout its history, Nationwide owned and operated radio stations in Minnesota, Florida, Ohio, Nevada, Texas, Arizona, Maryland, North Carolina, Virginia, Washington and California.