A History of Modern Europe Through the World’s Greatest Song Contest, author Chris West suggested that the group's selection to represent Russia in the contest was partly intended to counter accusations of Russian cultural conservatism.

[3] Australian professor Bronwyn Winter suggested that the entry could be interpreted as "a mild protest song", in that the artists' lesbian image contrasted with Russia's gender norms.

[4] It was the eleventh song performed on the night, following Germany's Lou with "Let's Get Happy" and preceding Spain's Beth with "Dime".

[3][2] Their live performance was booed by some audience members, while their outfit later earned them the annual Barbara Dex Award for worst-dressed Eurovision contestants.

Five countries awarded Russia with the maximum 12 points: Croatia, Estonia, Latvia, Slovenia and Ukraine.

West posited that the group's third-place finish "was a reward for pre-existing notoriety rather than for anything they brought to Latvia.