Need for power

McClelland's thinking was influenced by the pioneering work of Henry Murray, who first identified underlying psychological human needs and motivational processes (1938).

To determine how strongly an individual felt each of the three needs, McClelland used the thematic apperception test (TAT), which is designed to uncover a person's unconscious drives, emotions, wants and needs.

During the test, a psychologist shows an individual a series of picture cards depicting ambiguous situations and asks them to tell a story about each image.

[8] Compared to people who value affiliation or achievement, individuals with high nPow scores tend to be more argumentative, more assertive in group discussions, and more likely to experience frustration when they feel powerless or not in control of a situation.

[11][12] McClelland's own research included case studies illustrating the advantage of high nPow in the workplace, especially for more experienced workers competing for management positions.

He experienced difficulty giving direct orders, leading his subordinates to complain that he failed to set clear goals and reward individuals who performed well.

[13] Outside of work, a high nPow score is associated with both positive and negative outcomes, with the result often depending on whether an individual also reports a strong sense of responsibility.

However, this association disappears for individuals with average or high responsibility scores, who are disproportionately likely to report positive outcomes like taking on social leadership roles.