Netto Marken-Discount (also known as just Netto, formerly Plus) is a German discount supermarket chain owned by the German supermarket cooperative Edeka Group, and operates mostly in the south and west of Germany.

[3] The company was founded by Michael Schels in Regensburg in 1928 as a food wholesaler.

The Netto discount concept was developed in 1983 and implemented in the first supermarket in Regensburg.

[4][5] The Netto Marken-Discount retail concept is to offer well-known brands at low prices, which contrasts with the strategy of competitors Aldi and Lidl who mainly offer products badged under proprietary store brand names.

However Edeka owned 25% of a joint venture with the Danish Netto, which was sold in 2012.