New Look was owned by private equity groups Apax Partners and Permira, and founder Tom Singh,[4] until May 2015 when it was acquired by Brait SE (SA) for £780 million.

[5] Since then the company has expanded and previously operated across a chain of over 900 stores internationally, including Belgium (they opened their first Belgium store in 2006), France, the Netherlands, the Republic of Ireland, Romania, Malta, Malaysia, South Korea, Singapore, Thailand, Indonesia, United Arab Emirates, China, Germany, Russia, Bahrain, Saudi Arabia, Azerbaijan and Poland, and a staff of over 18,000.

[8] The subsequent investigation revealed an extensive catalogue of failings relating to fire safety precautions and measures.

The company subsequently pleaded guilty to criminal charges and on 25 November 2009, was fined a total of £400,000 with £136,052 costs.

The largest New Look store in the world opened in Dublin, Ireland on 4 November 2010, located at the Jervis Shopping Centre.