Nick is responsible for transforming the digital customer shopping experience, building commerce capabilities focused on content and personalities, and further expanding Fanatics’ portfolio of innovative technology products.
[3] Before Google, he served as VP, Global Head of Content and Partnerships for Snap Inc. and SVP of Digital for News Corp.[4] Bell was born in Alnwick, Northumberland, England and attended the Royal Grammar School in Newcastle.
[citation needed] In August 2019 Bell was part of the founding team of Attention Capital, a media and technology holding company.
Prior to Attention Capital Bell spent 5 years at Snapchat joining from News Corp in early 2014 and was described as one of Spiegel's closest lieutenants.
Bell was in charge of leading the company's content strategy, including the introduction of the Live Stories and Discover features to the Snapchat app.