The company's key products were Benson and Hedges, State Express, Three Rings, Gold Leaf and Sweet menthol.
A few years later, it established its own depots and began importing products into the country for onward delivery to expatriate firms for local distribution.
In the early 1930s, BAT began its own investigations into developing a local industry that will be supplied by quality tobacco leaves, this occurred after an earlier collaboration with the department of Agriculture on experimental cultivation of some varieties.
To develop a local supply source, the firm distributed seedlings to farmers in nearby settlements within Oyo province.
Beginning in 1962, the firm shifted its distribution strategy from dealing with multinationals and moved towards building relationships with independent Nigerian retailers.