Normal-Grotesk

The typeface is slightly condensed, with almost straight-sided capitals in the regular weight, similar to DIN 1451 and Roboto; the 'r' has a droop and the 'g' is single-storey.

Oldřich Hlavsa’s textbook A Book of Type and Design describes it as “a most useful version of the refined display sans-serif, with a perfectly balanced design of the lower-case.”[1] Around the mid-1950s, a decline in sales took hold of Normal-Grotesk and the Haas Foundry's other grotesque 'Französische Grotesk', as the Akzidenz-Grotesk of Berthold became more popular.

[4][5] Indra Kupferschmid, an expert on German and Swiss printing history, describes it as a “reworking of “Neue Moderne Grotesk”, originally ca.

In 1954, the whole family was revised and renamed “Normal-Grotesk”, also to prevent confusion with [the Berthold Type Foundry’s] Akzidenz-Grotesk.”[6][7] Several characters were reworked to make the forms more contemporary.

At the same time, a range of text sizes were made available for the Linotype hot metal typesetting system.