Optorg was founded in 1919 by a French textile group (Jules Lorthiois, James Schwob d'Héricourt and Félix Vanoutryve) in order to develop its activities in Asia and Russia.
In 1947, the company was implemented in central Africa, while taking the reins of trading company S.H.O (Industrial material, automotive…) S.H.O notably holds the brand Tractafric, which is the exclusive representative of Caterpillar in Central Africa since 1932.
Peyrissac establishments (distribution of cars, cycles, and motorcycles, industrial equipment ...).
[8] Optorg created a joint-venture with the Japanese Trading group Itochu to market the Isuzu brand in Morocco, notably pick-up trucks, in 2015.
Tractafric Motors Corporation is specialized in the distribution and the trade of automotives in Central and Western Africa: Private cars, industrial cars and aftermarket products (spare parts, oils, batteries, accessories and tires) By the end of 2015, Optorg is represented by the following numbers:[6]