The One village one product movement (一村一品運動, Isson Ippin Undō, OVOP) is a Japanese regional development program.
It began in Ōita Prefecture in 1979 when the then-governor Morihiko Hiramatsu advocated the program,[1] based on the first New Plum and Chestnut (NPC) movement which started in 1961.
[1][3][4] Prime Minister Thaksin Shinawatra of Thailand initiated a similar program, One Tambon One Product.
Thailand already had One Village One Product but using Thai name Setakit (Economy) and Chunchon (Community).
Thus Thailand One Product One Village had been launched since 1996 under The 8th National Economic and Social Development Plan.