Onoff (retailer)

Onoff (originally named Telecall) was a Swedish retail chain selling consumer electronics and major appliances.

Founded in 1971, and later expanding into Finland and Estonia, the Swedish parent business went bankrupt in 2011, with some stores being purchased by rival chain Expert.

Resursgruppen operations included consumer credit and insurance when buying electronics via chain stores.

[8][9] The group's Estonian subsidiary was purchased through a management buyout in 2011 and still continues to operate under the Onoff name as of June 2018[update].

[2] On 20 July 2011, the Swedish operation of consumer electronics chain Expert announced they would buy 30 of the total 67 stores and the central warehouse.