Open Het Dorp

Het Dorp is a special village or community for disabled people.

To raise the required funds to build and open the community, a TV show was organized.

The program was at that moment[1] the first nationwide fundraising TV show, and it was done in the format of a telethon, lasting for 23 hours.

Most local corner-shops cooperated: viewers could donate by putting cash in a small box (matchbox) and bring it to the local shop: most shops opened their doors on the evening of 26 November; the show was aired on TV and radio simultaneously as large numbers of people did not own a TV at that time.

After 23 hours of fundraising, a total amount of 21 million guilders was collected, which was used to open Het Dorp near the city of Arnhem.