Eighteen-year-olds "Mike" and "Diane" made a public announcement declaring their intention to lose their virginity.
OFT, which promoted itself as a free public service educational website, followed Mike and Diane day by day from July 18 to July 21, 1998, through HIV tests, condom selection, and telling their parents about their decision.
So many millions of people attempted to view the site that the server crashed.
The Internet Entertainment Group agreed to host it in exchange for links to their pornographic content.
The enterprise fizzled when IEG backed out after the producer, Ken Tipton, revealed that his plan was to make money by charging Internet users $5 each for "age-verification" but planned for the couple to decide to abstain on the day set for the deflowering.