It is located around 30 km from Marrakech, and is essentially populated by Berber people speaking Shilha.

Despite its proximity to Marrakech, it is still considered a relatively well-preserved valley, by its very nature a and traditional mountain way of life.

Setti-Fatma is the last small town (or douar) which is accessible by the paved route.

The most prized and most easy hike consists of mounting the length of a mountain torrent in order to discover the cascades.

It is however the center of the weekly traditional market (or souk), taking place every Monday (or tnine in Arabic).