Ovaltiney's Concert Party featured British music hall comedian Harry Hemsley doing a variation on his popular stage show act, where he would imitate children's voices.
[2] Hemsley portrayed the family Fortune and played all parts himself, including the father, six-year old Johnny, five-year old Elsie, four-year old Winnie and six-months old Horace.
[7] In 1936, a special children's magazine Ovaltiney's Own Comic was founded, based on the radio show.
[8] Harry Hemsley, who was once a cartoonist for Ally Sloper's Half Holiday, also wrote drew some picture books about the family.
The radio theme song We Are The Ovaltineys also experienced a comeback in 1975 when it was used by Ovaltine in a TV advertisement and released as a single record.