PF Flyers is an American brand of lifestyle shoes owned by Kassia Designs, LLC.
In 1933, inventor Hyman L. Witman and rubber manufacturing company B.F. Goodrich patented the "Posture Foundation" arch support insole, and began adding the new technology to its shoes.
Named after Purcell, it featured a blue "smile" across the toe of the shoe and provided more protection for the court.
By 1944, PF Flyers released their first kids' collection, and created the slogan, "Run Faster, Jump Higher".
PF styles ranged from high- and low-top sport shoes to oxfords and moccasins "for work, relaxation and play".
1958 saw the first athlete to be endorsed by a shoe brand: All-star basketball player Bob Cousy of the Boston Celtics was chosen to market PF Flyers.
By the 1960s, PF was one of the most popular shoes in America, with a 20% hold on all canvas sneakers sold, but struggled with industry changes in the early 1970s.
Despite the split and selling of both companies, Converse kept the rights of the Jack Purcell line of shoes from the PF Flyers acquisition.
[11] All American In 1958, PF Flyers created the first athletic endorsement, of which was Bob Cousy of the Boston Celtics, to market PF Flyers with the "All American" model, which was a basketball shoe similar in design to the Converse Chuck Taylor basketball shoe.
A reissue was released in 2009, of the "Bob Cousy Lo" that featured a Gullwing Closure of the top lace grommet.
On June 27, 2022, PF Flyers released a limited edition "Bob Cousy Hi Top" to celebrate the 2022 season of the Boston Celtics.
[17] On December 4, 2020, New Balance stated it will close its Boston plant in February 2021; thus leading to the discontinuation of the PF Flyers "Made in USA" collection.
PF Flyers appeared in the animated television series Jonny Quest (1964–1965) as the main sponsor of the show.