Pal's Sudden Service, normally called Pal's for short, is a regional fast food restaurant chain located in northeast Tennessee and southwestern Virginia, with stores concentrated in the Tri-Cities, Tennessee metro region.

Pal's long time CEO is Thom Crosby who joined the company in 1981.

Pal's drive-thrus are recognized by their novelty architecture in the form of large replicas of food items placed on the roof.

Added in 1985, these were designed by California artists Karen and Tony Barone.

[9] In addition to the novelty architecture, the buildings are typically painted a bright, cyan blue color, which adds to the visual distinction.