Paracho de Verduzco

A national festival "Feria de La Guitarra" is held in Paracho once a year, usually the second week of August.

Despite the Paracho luthiers honing their craft over generations, the models produced there differ drastically from their European counterparts.

Yale anthropologist Ron Fernandez, who imports guitars from Spain, noted this difference, attributing it to the methods of construction, particularly in terms of tools used.

Eventually in the 1980s, Paracho began hosting master luthiers from Spain to refine their craft, resulting in improved guitar quality.

Today, Paracho remains a place where mariachi bands and other groups can purchase good quality accessibly instruments to play throughout Mexico.