In 1990 he moved back to Radio Aire to become Programme Controller, and was responsible for the launch and success of Magic 828.
Whilst there he made the news for allowing listeners to vote on whether to burn 5,000 a woman had won in a competition and was going to spend on plastic surgery.
At Heart FM he achieved Profit growth of over 75% in first 4 years, significantly ahead of the industry average.
There he was until March 2008, responsible for Global Radio's online, mobile, DAB and DTV activity and he led the commercial interactive team producing client websites - including the Motorola Red campaign site for much of UK commercial radio.
In 2012 he worked on a web training project on the UNMISS (United Nations) compound in Juba, South Sudan.