It was founded by MPs Sozar Subari, Mikheil Kavelashvili and Dimitri Khundadze, after they nominally separated from the ruling Georgian Dream.

[15] People's Power is thought to be controlled by the ruling Georgian Dream party, created with the purpose of attracting socially conservative, anti-liberal anti-Western voters while still maintaining some pro-Western ones under its own banner.

During the 2024 presidential election, Georgian Dream nominated and supported People's Power member Mikheil Kavelashvili as a candidate for the presidency.

[36] On 27 November 2024, Georgian Dream honorary chair Bidzina Ivanishvili presented People's Power MP Mikheil Kavelashvili as nominee for the 2024 presidential election, scheduled on 14 December 2024.

According to People's Power, this is accomplished through non-governmental organizations, which are funded by the United States in other countries to "strengthen democracy", but in reality serve to promote American agenda.

[44][45] Citing Indian prime minister Jawaharlal Nehru, People's Power has noted that "there is no bigger enemy to the country than the elite raised by the colonizer".

[51] Khundadze stated that LGBT propaganda was a tool to deconstruct the institution of family and turn people into a "stateless biological mass".

[47] According to the movement, the European integration would only be acceptable if Georgia would preserve its national and Christian values, join Europe without being asked to renounce its "traditions and dignity".

[48] The movement sympathizes with Donald Trump, Victor Orban, Recep Tayyip Erdoğan and the Chamber of Deputies of the Czech Republic in their efforts to curb "LGBT propaganda".