He also wrote under the pseudonyms of Hugh Llewellyn, Rowan McKay, Leon du Bois and E. Forrester.
Designed as a 'medium of expression for all who have something constructive, interesting, entertaining, and pertinent to say', the first issue included articles by Norman Lindsay, Lennie Lower and Vance Palmer taken from The Australian Writers' Annual.
The editor declared that 'pornographic or introspective writing is not required', but some readers objected to the frequent publication of nude studies and the suggestiveness of some of the cartoons.
Contributors included Ian Mudie, Kylie Tennant, William Hart-Smith, the artist and witch Rosaleen Norton and the poet Gavin Greenlees, Dulcie Deamer (the 'Queen of Bohemia'), Yvonne Webb, George Farwell, Marjorie Quinn, Marien Dreyer, and Robert Crossland[1] After a three-month stoppage at the end of 1945 due to Batt's ill-health, Pete Rowe acquired the magazine and introduced a smaller format in January 1946.
The magazine had a small circulation and could not manage to reach mainstream audience.