In 1993 Van de Veire started working for a local television station before moving on to host Studio.KET on the children's channel Ketnet.

He briefly returned to television to host De Provincieshow, followed by his own music-themed chat show, Peter Live, which began airing in October 2008 on één.

Van de Veire frequently promotes songs that would normally receive little play time due to their subject matter or low quality (dubbed "foute" or "wrong" music) .

Both Lief Klein Konijntje by Henkie and Boten Anna by Basshunter were hyped by Van de Veire and ended up high in the Flemish charts as a result.

In 2006 and 2007, he was one of the presenters taking part in the Music For Life event, spending 6 days in a so-called "glass house" without food, broadcasting live to collect money for charity.