[3] He began his career as a journalist, working for EuroNews and ITN as a correspondent, and as consumer editor on ITV breakfast show Daybreak.
Initially working for the broadcaster's 24-hour news channel, he went on to cover such events as the 2001 earthquake in Gujarat and the Boxing Day tsunami in 2004.
[9] In August and September 2008, he reported live from the Arctic Circle where adventurer Lewis Gordon Pugh attempted to become the first person to kayak to the North Pole.
In August 2010 Reay-Smith left ITN to join the launch team of ITV's new flagship breakfast show Daybreak as consumer editor.
[10] He reported on a variety of consumer issues and occasionally joined the main presenting team to discuss the day's newspapers and top stories.