Wollen is a vegan[2] and funds projects that protect children, animals, the environment, the terminally ill and Aspiring youth.
[3][4][5] At the age of 34, the Australian Business Magazine named him in the "Brightest and Best" top 40 headhunted executives in Australia.
"[10] The initiative emphasises ethics[11], compassion[12] and co-operation with governments and communities[13], and opposes cruelty to humans and non-human animals alike.
[14] Wollen awards the annual Kindness Gold Medal and cash prize to people who have devoted their lives to the service of others.
[15][16] "Kindness House," an "incubator" for growing NGOs, provides free use of heavily-subsidized serviced office facilities to activist groups.