The district boasts great ecological value, with an abundance of hawthorn, globularia, mastic, Kermes Oak and chamaerops.
There are many birds of prey to be found in the region, such as peregrine falcons, golden eagles, European sparrowhawks and kestrels.
After various centuries of agricultural economy, its tourism breakthrough came with its independence from the Orihuela municipal district in 1986.
Co-operative societies such as 'Surinver' and 'Teresa Hermanos' use many of the local fields for vegetable growing.
Pilar de la Horadada lies between the sea and the mountains and has a Mediterranean climate.