Pinoli's Italian Restaurant was an Italian restaurant owned by Carlo Pinoli at 17 Wardour Street in what was then the Little Italy area of London's Soho district, with another frontage on Rupert Street.
[3] Pinoli's was known for good food at low prices,[4] and was popular with celebrities, journalists and politicians.
[5][6][7] The Magic Circle was founded in Pinoli's in 1905.
[5] The location of Pinoli's restaurant is now part of London's Chinatown.
The name 'Pinoli' is still visible at the top of the building frontage in Wardour Street.