In 2009, the market for games played on social networking sites was valued at $300 million, consisting mostly of online sales of virtual goods.

On September 1, 2016, Disney announced the closure of the remaining Playdom games, Marvel: Avengers Alliance and its mobile sequel at the end of the month, effectively shuttering the studio.

[5] In September 2009, competitor Zynga initiated a trade secrets lawsuits against Playdom and 22 other rivals,[6] including Green Patch.

[14] In May 2011, Playdom has been ordered by the Federal Trade Commission to pay $3 million in fines for collecting and disclosing children's information without parental approval.

Sorority Life was an online role-playing game published by Playdom on the social media platforms Facebook and Myspace in 2008.

Each player assumed the role of a college sorority sister striving to increase her social status by improving her employment and wardrobe, the giving of gifts, and other activities.