Seated at the hub of the four counties of Allamakee, Clayton, Winneshiek and Fayette, the Herald covers news and events in the four-county region.

Most of the national and state news was brought into the community by letters from friends of relatives and strangers passing through.

Gass began the publication of the “Iowa Volksblatt.” In 1895 he transferred the management of the paper to his printers, Henry Brechler and Guxtav Dietsch of Milwaukee, Wisconsin.

Mr. Dietsch bought his partners share in 1897 and published the paper alone until 1908 when he sold his plant and office building to Paul Ronneburger and Sam Hoesly of Monroe, Wis. William J. Klingbeil of Monroe purchase Sam Hoesly's half interest in the paper on June 1, 1914.

In 1918 he also bought Mr. Ronneburgers’ interest, changed the name to the “Postville Herald” and began to publish in English rather than German.

In order to ensure success of his new paper he employed the dean of Postville's newsmen, Bert Tuttle of the “Review”.

The Herald-Leader was purchased and renamed the Postville Herald at the end October 2009 by Meyer Information Technology.