Product design

[1] It involves the generation and development of ideas through a systematic process that leads to the creation of innovative products.

Their evolving role has been facilitated by digital tools that now allow designers to do things that include communicate, visualize, analyze, 3D modeling and actually produce tangible ideas in a way that would have taken greater human resources in the past.

The process often involves figuring out what is required, brainstorming possible ideas, creating mock prototypes and then generating the product.

The product design process has experienced huge leaps in evolution over the last few years with the rise and adoption of 3D printing.

The Double Diamond Framework is a widely used approach for product discovery, which emphasizes a structured method for problem-solving and solution development, encouraging teams to diverge (broad exploration) before converging (focused decision-making).

This phase involves engaging with core personas, conducting open-ended conversations, and gathering unfiltered input from customer-facing teams.

[6] The goal is to identify and document various problem areas, allowing themes and key issues to emerge naturally.

[6] This phase involves defining the problem, understanding major pain points, and advocating for solutions within the organization.

Effective convergence requires clear articulation of the problem's significance and consideration of business strategies and feasibility.

[6] Moving back to earlier stages may be necessary if solutions fail to address underlying issues or elicit negative user responses.

In design, Creative Visualization refers to the process by which computer generated imagery, digital animation, three-dimensional models, and two-dimensional representations, such as architectural blueprints, engineering drawings, and sewing patterns are created and used in order to visualize a potential product prior to production.

Such products include prototypes for vehicles in automotive engineering, apparel in the fashion industry, and buildings in architectural design.

One solution to that is to create a product that, in its designed appearance and function, expresses a personality or tells a story.