Puck's coverage aims to cover the 'four centers of power' in the United States: Silicon Valley, Hollywood, Washington and Wall Street.
[2] In a 2022 profile, The New Yorker described Puck's editorial tone as being "deliberately clubby," with part of the appeal for readers being that "its writers move in the same elevated spaces as the people whom they cover.
[1] Puck was founded by Joe Purzycki, Jon Kelly, Liz Gough, Julia Ioffe, and Max Tcheyan.
[9] In August 2023, editor-in-chief Jon Kelly told Axios that the company raised over $10 million in Series B funding.
[14] In August 2023, Puck reported on a falling out between Canadian singer Justin Bieber and his longtime manager Scooter Braun.