Billed as "the publication for gays, lesbians and bisexuals" in Minneapolis-St. Paul, it first appeared on July 6, 1994, as an insert inside the alternative weekly Twin Cities Reader.

R.T. Rybak later became mayor of Minneapolis and David Carr went on to be a well-known reporter and columnist at the New York Times.

[6] The monthly, with a circulation of 25,000,[7] included news, interviews and opinion as well as features on lifestyle, arts, entertainment and personalities.

The publication included magazine-style cover stories, "Hit and Run" (a blind-item gossip column), "Person, Place and Thing," an events calendar and a monthly Q & A.

Regular contributors included Ken Darling,[8] David Anger, Cynthia Scott, Nelson, Peck, and Hoekstra.