A new board of directors was appointed under chairman Sir Hugh Denison and included Frederick Daniell and A. E. Bennett, who continued as station manager.

[8] In what radio historian and writer Richard Lane termed "The Golden Age of Australian Radio Drama", Denison and his media adviser Daniell inaugurated the Broadcasting Service Association Players, renamed the Macquarie Players in 1938.

2GB produced local weekly serials such as Dolly and Dan and Doctor Mac, and presented a full-length drama on Sunday afternoons.

Writers included John E. C. Appleton, Lynn Foster, E. Mason Wood, William L. Power (who dramatised Helen de Guerry Simpson's Boomerang,[9] a series on "Famous Escapes",[10] and Tales Told to Peter and Pam, a popular children's series[11]), E. V. Timms and Ken Pawley.

Actors included James Raglan, Lou Vernon, Peter Finch, Betty Suttor and Harry Dearth.

The stars of the show included comedians Jack Davey, `Mo’ (Roy Rene) and Willie Fennell.

[7] During World War II, 2GB provided transcription records to the Australian Army's network of radio stations in Papua New Guinea and the Pacific Islands.

The two letters GB indicate an AM station, and were chosen to honour the Italian philosopher Giordano Bruno,[22] who was much admired by Theosophists.