[1] Before joining Univision in January 2011 as executive vice president and COO, he served as chairman of the board and CEO of AOL from November 2006 to March 2009.
[2] Falco played a key role in the NBC-Universal merger, leading him to be named President of the NBC Universal Television Network Group in 2004.
[5][6] Following the merger, Falco combined the ad sales operations of NBCU's broadcast and cable units – the first major media company to take that approach.
[15] In this restructuring, Falco made 16 strategic acquisitions, eliminated $2.5 billion in costs and moved AOL's headquarters from Dulles to Manhattan.
[17] In 2007, a year into his tenure at AOL, Falco was named the recipient of the Frank Stanton Award, honoring excellent leadership in the media field.
[32] That year Univision also rebranded its TeleFutura network into UniMás, which targets males ages 18 to 35, broadcasts telenovelas, soccer events, reruns of classic shows and feature films.
[34] During his tenure at Univision since 2010, Falco has presided over big, strategic changes that aim to respond to the media disruption that affects the industry.
After the acquisitions, Univisión generates over 100 million monthly unique visitors, one of the largest market shares for media outlets in the United States.
After launching Story House, an independent production unit owned by UCI, its first TV series about cartel kingpin "El Chapo" Netflix, received critical acclaim and record ratings.
[43] Univision Contigo is an initiative that provides the U.S. Hispanic community with access to information and resources focused on education, health, prosperity and participation.
Falco was also instrumental in the first Presidential “Meet the Candidates” forums targeted to Hispanic audiences, which featured presidential candidates Barack Obama and Mitt Romney in September 2012 on Univision,[39] as well as in the company's coverage of the unaccompanied minors crisis at the border, which received the Cronkite Award for Excellence in Political Journalism and its second prestigious King of Spain International Journalism Award.
In August 2012, noting that “more than 20 million Hispanics could play a critical role in electing the new President of the United States,” Falco called upon the Commission on Presidential Debates to add an additional debate “that will speak directly to this burgeoning audience so influential to the presidential dialogue and outcome.” [57] When the commission rejected Falco's idea, Univision staged its own candidate forums with President Barack Obama and challenger Mitt Romney.
As reported on deadline.com: “Without mentioning Trump by name, Falco said in an open letter that he opposes the ‘abject failure to clearly and forcefully denounce the actions of white supremacists, Neo-Nazis, and others who espouse racist and hateful views.’ He adds that the ‘current insanity threatens to spiral out of control and has to stop.
The loss of DREAMers in our workforce and in our communities will result in significant harm to the success of this great nation and to organizations like Univision that give voice to the underrepresented.” [61] In January 2018, Univision expanded its efforts in support of the DACA program by creating an interactive tool that enables DACA supporters to easily make their voices heard by legislators nationwide to help protect Dreamers and modernize the country's immigration system.
[43] The National Academy of Television Arts & Sciences also recognized Falco for his leadership in the industry with the Board of Trustees’ Award,[67] and Cablefax included Randy in its Greatest Hits of for the past three years.
[68] In January 2017, Falco was named a recipient of NATPE's 14th Annual Brandon Tartikoff Legacy Awards for demonstrating a high degree of excellence, vision and leadership through the process of creating compelling content.