Razorfish (company)

Razorfish had more than 2,000 employees worldwide, with U.S. offices in New York, Chicago, Boston, Seattle, San Francisco, Philadelphia, Portland, Los Angeles, Atlanta, and Austin.

In 2005–2007, it expanded overseas through acquisitions in London,[1] Paris,[2] Sydney, Hong Kong, Shanghai, Beijing, Berlin, Frankfurt,[3] Singapore and a joint venture in Tokyo.

[buzzword][5] In October 2016, Razorfish merged with Sapient Corporation's division SapientNitro (a Publicis Groupe sister company) to form SapientRazorfish.

[6] In July 2018, Publicis announced plans to sunset[buzzword] the SapientRazorfish brand and roll the remaining employees under the Publicis.Sapient organization.

Their first major project was a $20,000 assignment to create a small website for the New York Botanical Garden, commissioned by Time Warner's Pathfinder business unit.

In 1998, Razorfish also acquired Plastic in San Francisco,[10] London-based CHBi,[11] Los Angeles-based media, and then merged with Scandinavian interactive leader, Spray,[12] which had offices in Sweden, Finland, Norway and Germany.

[8] In fall 1999, Razorfish acquired International Integration, Inc. (I-Cube),[14] a Boston-based company founded by Yannis Doganis, Madhav Anand, and Edouard (Eddie) Aslanian, its largest deal to date.

[15] Around the same time, as the entire industry started to feel the effects of the dot-com bubble, Razorfish saw Q4 revenues of $50.1m, a 5% drop from the year before.

SBI also purchased other assets from "The Fast Five," including Scient, iXL, MarchFirst (formerly USWeb and CKS Group), Emerald Solutions, Lante, and Xcelerate.

[19] Microsoft announced on May 18, 2007 its intention to acquire Avenue A | Razorfish as part of a $6.0 billion cash purchase of parent company aQuantive.