RealSelf

RealSelf is an American healthcare marketplace where consumers research aesthetic treatments and connect with physicians.

[1] RealSelf’s website has been compared in the media to Yelp,[2] Avvo,[3] and TripAdvisor[4] due to its emphasis on user-generated content and connecting consumers to businesses through its marketplace.

In 2008, the company raised close to $2 million in funding from angel investors, including Rich Barton.

[10][11] RealSelf.com is a website where viewers can review treatments and find a plastic surgeon or an aesthetics physician to perform procedures.

The site features reviews, real patient before & after photos, forums, editorial content, consumer questions, and answers.

[13] RealSelf operates on a commercial model and allows doctors with active, valid medical licenses to have a profile.

[17] In September 2024, RealSelf announced the hiring of its first female CEO, Minou Clark, who will oversee its global operations.

Seery is a frequent speaker at conferences, including meetings of the Aesthetic and Anti-aging Medicine World Congress,[18] the American Society for Aesthetic Plastic Surgery, IMCAS World Congress[19] and the American Society of Plastic Surgeons.

[21] Board members include Andrew Hunt, founder of Warby Parker and Elephant; and Mike Slade of Second Avenue Partners, Judy Verses of Wiley & Sons, Lizette Williams of Facebook.

RealSelf sponsors medical relief to Dehradun, India as part of their “Beyond Scars” partnership with ReSurge International.