The main declared objective of the company is to distribute Russian editions of notable anime titles that approach Japanese standards of image quality, packaging and additional materials.

The company also works as a publisher and supports local anime festivals, clubs of interest and other anime-related events.

[3][4] XL Media employees who had previously joined Reanimedia continued working for their new employer.

[5] In 2005–2007, the studio was working for XL Media and performed dubbing of the following titles: On May 10, 2011, Reanimedia started a crowd funding project People's License.

[34] The purpose of the project was to license Makoto Shinkai's anime Children Who Chase Lost Voices from Deep Below (Hoshi o Ou Kodomo) which was released in Japan on May 7, 2011.