[1][2] The reason Isyana gave the name Redrose was in the hope that what she started would bloom and develop beautifully like a rose.

[3] Redrose Records endeavours to fully support the musical talents of musicians, providing a supportive environment for stunt artists to explore their creativity and produce music that resonates with who they are.

In addition to music production, it also covers artist management, distribution and more.

[4] From a young age, besides aspiring to become a music maestro, Isyana also had the desire to build a music center with her own system and syllabus.

[5][6] After 6 years under the Sony Music Indonesia label and releasing 3 albums with the label, on 20 October 2020 through her personal social media, Isyana announced that she was building her own music label with her team and named REDROSE RECORDS.