RentPath Inc. is a media company that owns Rent.com, ApartmentGuide.com, Lovely, and Rentals.com, which combined see 16 million visitors each month.

The company, initially called K-III Communications Corporation, was founded in 1989 by Kohlberg Kravis Roberts and Macmillan Inc. president Bill Reilly,[5] as a platform to buy media properties.

[6] In 1990, K-III acquired Ward's from Thomson Corporation[7] It also acquired the business publications of Andrews Communications; Readers Garden, operator of special interest book clubs; and Weekly Reader and Funk & Wagnalls from Marshall Field V.[8] In 1991, it acquired nine magazines from News Corporation for $600 million: Daily Racing Form, Soap Opera Digest, Soap Opera Weekly, New York, Seventeen, Premiere, European Travel & Life, Automobile, and New Woman.

In 1996, the company acquired 14 publications from Cahners Consumer Magazines, Pro Football Weekly,[15] and Westcott Communications,[16] later renamed Primedia Workplace Learning.

In 1999, as the company's stock remained moribund,[23] it sold its education unit (Weekly Reader, The World Almanac) to Ripplewood Holdings, acquired Multimedia Publishing,[24] and sold Better Nutrition, Southwest Art, and Vegetarian Times to Sabot Publishing.

[27] In January 2001, as part of a joint venture, Primedia handed over editorial control of its trade publications that reported on the media industry to Steven Brill.

[36] In 2004, the company sold Folio and Circulation Management to a joint venture with Red 7 Media.

It also sold its Enthusiast Media division to Source Interlink, controlled by Ronald Burkle, in a deal that netted Primedia $1.15 billion in cash in exchange for a group of more than 70 magazines, including Motor Trend and Soap Opera Digest and 90 consumer websites.

[57] On December 29, 2020, new CEO Dhiren Fonseca[58] terminated RentPath's agreement to be acquired by CoStar.