Robeks is a smoothie franchise chain headquartered in Los Angeles, California.
The company was founded in 1996 by David Robertson, a former investment banker.
[3] Peter Bickford was a Wall Street banker and his wife Katrina ran a landscape design business.
They were introduced to Robeks by Kela Alstrup, a franchise broker.
The Bickfords "were hooked by the idea of providing healthy food in a colorful, high energy setting.